Volaíre

2020 | Volaíre

Identity design, brand book, packaging/product design, print collateral, website redesign.

Scope:

Art direction for Volaire, a haircare brand that specializes in hair products that volumize thin & lifeless hair.

My Role:

Creative Direction: Angelica Villegas
Product Photographer: Dimitri Newman
Model Photographer: Caca Santoro
Product Stylist: Laurie Raab
Models: Karla Jordan (brunette), Stephanie Devine (blonde)

The Team:

With exclusive Airweight Technology, the system naturally infuses positively charged oxygen spheres between each strand, giving weightless lift and air-infused volume.

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